Stock · PM · Consumer Defensive

Philip Morris International Inc

United States · Large Cap · listed since 2008 · Revenue 12 mo. $43.1B

Price as of 11/06/2026

StockScorer score
4.5
of 10 5 of 11 points Low Match To the score
Price
$197.88
1 Y +22.4%
Market cap
$309.2B
Phase
Payout
core business profitable, at least half of operating cash flow goes to shareholders
Revenue +8.6% a year (3 years)EBIT margin 36.6%Payout 76.8% of operating cash flow

Summary

Philip Morris International Inc is around the middle of the Consumer Defensive sector overall

47.2 of 100

Mean of the six area values. Each area value is the mean of the stock's ranks among the companies in its sector. 50 is the middle of the sector, not a share of companies beaten.

Analysis

What the price requires

The price requires 13.4% FCF growth a year, more than achieved over the last 5 and 10 years.

If free cash flow stays at €9.6B (2025), it supports €106.3B. The remaining €171.1B of the market value assume it grows 13.4% a year for 10 years and not at all afterwards.

Required FCF growth per year

13.4%

no growth afterwards

Market value breakdown€277.4B market value, price as of 11/06/2026

€106.3B without growth
€171.1B priced-in growth
  • 5 yrs achieved −0.9%
  • 10 yrs achieved 4.2%
  • priced in 13.4%

Valuation against its own history

Price to operating cash flow 20.4×, above its usual range.

Middle half of 20 quarters: 13.7× to 20.0×, median 16.2×.

Measures only against its own past, not against what the company is worth. Price as of 11/06/2026.

1 sign supports the expectation, 1 speaks against it.

What supports it

with respect to the priced-in expectation

  • Low capital needs capex median 3.8% of revenue (10 years)

What speaks against it

with respect to the priced-in expectation

  • Expectation above the company's own record priced in 13.4%, achieved at most 4.2%

AI summary of the 2025 annual report

The business of Philip Morris International Inc according to its report

A language model selected and condensed statements from the report. Each statement carries a verbatim quote. The selection is not complete and shows the state of the report. It gives no rating and does not feed into the score.

Form 10-K, fiscal year ended 12/31/2025, filed 02/06/2026. Open the report at the SEC

Revenue by segment, fiscal year ended 12/31/2025

SegmentShareRevenue
Europe
42.1%
$17.1B
SSEA, CIS & MEA
29.6%
$12.1B
EA, AU & PMI GTR
16.3%
$6.6B
Americas
11.9%
$4.9B

From the report's structured data (XBRL), not from the language model. The sum can differ slightly from group revenue.

Business model according to the report

  • The company sells cigarettes in about 170 markets. In many of these markets, its cigarettes hold first or second place by market share.

    Quote
    Our cigarettes are sold in approximately 170 markets, and in many of these markets they hold the number one or number two market share position.
  • Marlboro, the world's best-selling international cigarette, accounted for about 43% of total cigarette shipment volume in 2025.

    Quote
    Marlboro, the world’s best-selling international cigarette, which accounted for approximately 43% of our total 2025 cigarette shipment volume.
  • As of December 31, 2025, the company's smoke-free products were sold in 106 markets.

    Quote
    As of December 31, 2025, our smoke-free products were available for sale in 106 markets.
  • The IQOS brand range includes heated tobacco and nicotine-containing vapor products.

    Quote
    Our IQOS smoke-free product brand portfolio includes heated tobacco and nicotine-containing vapor products.
  • The strategy of the wellness unit Aspeya currently focuses mainly on developing and selling oral consumer wellness products.

    Quote
    The business strategy of our wellness unit, Aspeya, currently focuses on developing and commercializing primarily oral consumer wellness offerings.

Customers according to the report

  • In many markets, the company sells its products to distributors.

    Quote
    in many of our markets we sell our products to distributors.
  • One sales method is direct sales, where the company sells directly to retailers.

    Quote
    Direct sales and distribution, where we sell directly to the retailers
  • The company also sells smoke-free products and accessories directly to consumers through its own brand retail infrastructure.

    Quote
    Our own brand retail infrastructure for our SFPs and accessories for sales to consumers.

Competition according to the report

  • The company competes mainly on product quality, brand recognition and loyalty, taste, research and development, innovation, packaging, customer service, marketing, advertising and retail price.

    Quote
    We compete primarily on the basis of product quality, brand recognition, brand loyalty, taste, R&D, innovation, packaging, customer service, marketing, advertising and retail price.
  • Competitors include Altria Group, British American Tobacco, Japan Tobacco and Imperial Brands, as well as new market entrants, especially in innovative products.

    Quote
    Competitors in our industry include Altria Group, Inc., British American Tobacco plc, Japan Tobacco Inc., Imperial Brands plc, new market entrants, particularly with respect to innovative products
  • Some competitors have different profit, volume and regulatory goals. Some international competitors may be less affected by currency rate changes than the company.

    Quote
    Some of our competitors have different profit, volume and regulatory objectives, and some international competitors may be less susceptible than PMI to changes in currency exchange rates.

Risks according to the report

  • In 2025, sales to one distributor in the Europe region and one in the EA, AU and PMI GTR region each reached at least 10 percent of consolidated net revenues.

    Quote
    In 2025, sales to a distributor in the Europe Region and a distributor in the EA, AU & PMI GTR Region each amounted to 10 percent or more of our consolidated net revenues.
  • A long disruption or shutdown at one or more production sites, including the ZYN plant in Kentucky, USA, which supplies substantially all of the company's US ZYN capacity.

    Quote
    A prolonged disruption at or shut-down of one or more of the facilities where our products or product components are produced, or sourced from, especially our ZYN production facility in Kentucky, U.S., which currently supplies substantially all of our capacity for ZYN sales in the U.S.
  • Because the portfolio leans toward premium-priced cigarettes, taxes based on sales price can put the company at a competitive disadvantage in certain markets.

    Quote
    Because our portfolio is weighted toward the premium-price cigarette category, tax regimes based on sales price can place us at a competitive disadvantage in certain markets.

Since the last quarter

Q2 → Q3 2026

Mostly better than the previous quarter: 2 of 2 changes for the better.

  • FCF, 12 mo.$12.7B → $13.6B+6.9%better
  • FCF margin29.9% → 31.5%+1.6 ppbetter

5 more unchanged: Revenue, 12 mo., Gross margin, EBIT margin, Net debt, Shares outstanding

Derivation

How the sector comparison is derived

Each area value is the average of its metrics' ranks within the sector (0 to 100, 50 is the middle). For metrics where lower is better, the rank is mirrored. The overall value is the average of the area values.

Price as of 11/06/2026.

Profitability77.8above the middleEarns more than the sector: EBIT margin 36.64%, sector 9.44%.
MetricStockSector medianPosition in sector
Return on equity−112.19%12.35%Rank 1
Return on capital (Greenblatt)177.35%20.14%Rank 97
EBIT margin36.64%9.44%Rank 98
FCF margin26.23%6.71%Rank 98
Gross margin67.12%35.78%Rank 95
Growth60.0above the middleGrows faster than the sector: Revenue growth, 1 year 7.31%, sector 2.12%.
MetricStockSector medianPosition in sector
Revenue growth, 1 year7.31%2.12%Rank 83
Earnings growth, 3 years per year7.70%5.20%Rank 54
Earnings growth, 5 years per year7.09%6.07%Rank 51
Sustainable growth (ROE × retained earnings)3.86%3.77%Rank 53
Valuation23.0below the middleValued higher than the sector: EV/sales 8.69, sector 1.51.
MetricStockSector medianPosition in sector
Earnings yield3.68%4.25%Rank 38
FCF yield3.45%5.05%Rank 24
EV/saleslower is better8.691.51Rank 3
EV/EBITlower is better23.7116.74Rank 27
Momentum65.9above the middleShare price doing better than the sector: Share price, 1 year 22.40%, sector 3.24%.
MetricStockSector medianPosition in sector
Share price, 1 year22.40%3.24%Rank 82
Share price, 6 months16.21%11.30%Rank 70
Share price, 3 months9.51%9.00%Rank 54
Distance from 52-week high−6.34%−7.96%Rank 58
Quality32.6below the middleQuality below the sector: Accruals (Sloan) 5.50%, sector −0.99%.
MetricStockSector medianPosition in sector
Accruals (Sloan)lower is better5.50%−0.99%Rank 9
Change in share countlower is better0.13%−0.62%Rank 13
Dividend streak in years135Rank 81
Price reaction to results, market-adjusted−1.75%0.22%Rank 28
Balance sheet & risk24.0below the middleMore risk than the sector: Equity ratio −14.45%, sector 41.95%.
MetricStockSector medianPosition in sector
Equity ratio−14.45%41.95%Rank 0
Net debt/EBITDAlower is better2.351.96Rank 38
Debt to equitylower is betterdoes not count towards the rank−5.720.67
Volatility, 1 yearlower is better28.02%25.82%Rank 34

Ten years in figures

Revenue from $26.7B (2016) to $40.6B (2025), 4.8% a year.

Fiscal years, amounts in USD
YearRevenue, $BEBIT marginFCF, $BSharesNet debt, $B
201626.740.9%6.91.55B24.8
201728.740.3%7.41.55B25.9
201829.638.3%8.01.56B25.2
201929.835.3%9.21.56B24.2
202028.740.8%9.21.56B24.3
202131.49.4%11.21.56B−1.5
202231.838.6%9.71.55B39.9
202335.232.9%7.91.55B44.8
202437.935.4%10.81.56B41.5
202540.636.6%10.71.56B44.0
4.5 / 10Low MatchStockScorer score5 of 11 points

3 of 7 StockScorer Score rules met · How the score is built

Philip Morris International Inc mainly meets criteria in the Momentum category. Result from 18 strategies checked.

This stock · Profitability: 67%This stock · Growth: 0%This stock · Valuation: 0%This stock · Momentum: 100%Median of all stocks · Profitability: 33%Median of all stocks · Growth: 0%Median of all stocks · Valuation: 0%Median of all stocks · Momentum: 0%50%100%ProfitabilityGrowthValuationMomentumThis stockMedian of all stocks

How Philip Morris International Inc's score is built

Philip Morris International Inc is rated here with the StockScorer Score strategy, the flagship rule set. It compares return and cash-flow metrics with the median of the company's own sector and checks growth and price trend.

3 of 7 rules met

5 of 11 points

  1. Free cash flow yield above the sector mediannot met0 of 2 points
  2. Return on capital (Greenblatt ROC) above the sector medianmet2 of 2 points
  3. Return on equity above the sector mediannot met0 of 1 point
  4. Free cash flow margin above the sector medianmet2 of 2 points
  5. Revenue growth above 15%not met0 of 2 points
  6. 3-year earnings growth above 12% p.a.not met0 of 1 point
  7. 12-month share price more than 20 percentage points ahead of the marketmet1 of 1 point
  8. Exclusion: financial and real estate stocksdoes not apply

Detail data

How does Philip Morris International Inc stock perform across 18 strategies?

Excerpt from 18 strategies checked. The full evaluation is visible after a free sign-up.

12 more strategies locked

With a free account, you can see the match across all strategies checked in one complete overview.

  • Earnings Quality: Accrual Check (Sloan)
  • Growth Momentum (CAN SLIM principle)
  • Trending Value: Value + Momentum
  • Magic Formula: Value + Quality
  • Dividend Aristocrats & Continuity
  • Defensive: Low Volatility
  • High-Growth / Rule of 40
  • Acquirer's Multiple: EV/EBIT Deep Value
  • Balanced GARP
  • Levermann Strategy (13 Criteria)
  • PEG Strategy (inspired by Peter Lynch)
  • Undervalued Stocks: Multi-Factor Check

Philip Morris International Inc key metrics: P/E, P/B and equity ratio

Selected fundamental metrics for Philip Morris International Inc.

MetricStockSector
P/E ratio27.222.8
P/B ratio−33.72.6
Return on equity (ROE)−112.2%12.3%
Equity ratio−14.4%42.0%
Debt-to-equity (D/E)−5.720.67
Dividend yield3.0%2.6%

Similar stocks in Consumer Defensive

How comparable stocks in the same sector score in the StockScorer model.

SymbolCompanyRating
PMPhilip Morris International Incthis page
MOAltria GroupHigh6.4
BATS.LBritish American Tobacco PLClocked
2914.TJapan Tobacco Inclocked
ITC.NSITC Limitedlocked
IMB.LImperial Brands PLClocked

Frequently asked questions about Philip Morris International Inc stock

How does Philip Morris International Inc stock (PM) score in the StockScorer model?
Philip Morris International Inc stock reaches a StockScorer score of 4.5 out of 10, which is a low match with the rule-based strategies. 3 out of 7 flagship profile rules are met.
What is Philip Morris International Inc's P/E ratio?
Philip Morris International Inc's P/E ratio is 27.2. The Consumer Defensive sector median is 22.8.
What sector is Philip Morris International Inc in?
Philip Morris International Inc is assigned to the Consumer Defensive sector. Its rank within the sector is 47.2 out of 100: 100 means the stock leads its peer group of large and mid-cap sector stocks in every measured area.

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