Stock · DECK · Consumer Cyclical
United States · Large Cap · listed since 1993 · Revenue 12 mo. $5.6B
Price as of 11/06/2026
Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities in the United States and internationally.
Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities in the United States and internationally. The company offers footwear, apparel, and accessories under the UGG brand; footwear, such as running, trail, hiking, fitness, and lifestyle shoes, as well as apparel and accessories under the HOKA brand; and sandals, shoes, and boots under the Teva brand name. It also provides a casual footwear fashion line under the Koolaburra brand name; and footwear products under the AHNU brand name. The company sells its products through domestic and international retailers, international distributors, and directly to its consumers through its direct-to-consumer business, which includes e-commerce websites and retail stores. Deckers Outdoor Corporation was founded in 1973 and is headquartered in Goleta, California.
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Summary
61.6 of 100
Mean of the six area values. Each area value is the mean of the stock's ranks among the companies in its sector. 50 is the middle of the sector, not a share of companies beaten.
Analysis
What the price requires
Required FCF growth per year
no growth
no growth afterwards
Price to operating cash flow 10.1×, below its usual range.
Middle half of 19 quarters: 15.2× to 27.3×, median 22.2×.
Measures only against its own past, not against what the company is worth. Price as of 11/06/2026.
with respect to the priced-in expectation
with respect to the priced-in expectation
No anomaly in the stored figures.
Since the last quarter
Q2 → Q3 2026
3 more unchanged: Revenue, 12 mo., EBIT margin, Return on equity
Derivation
Each area value is the average of its metrics' ranks within the sector (0 to 100, 50 is the middle). For metrics where lower is better, the rank is mirrored. The overall value is the average of the area values.
Price as of 11/06/2026.
| Metric | Stock | Sector median | Position in sector |
|---|---|---|---|
| Return on equity | 40.97% | 11.07% | Rank 90 |
| Return on capital (Greenblatt) | 46.44% | 17.91% | Rank 83 |
| EBIT margin | 23.08% | 10.89% | Rank 87 |
| FCF margin | 20.05% | 8.07% | Rank 88 |
| Gross margin | 57.70% | 34.00% | Rank 84 |
| Metric | Stock | Sector median | Position in sector |
|---|---|---|---|
| Revenue growth, 1 year | 9.76% | 5.10% | Rank 72 |
| Earnings growth, 3 years per year | 29.58% | 8.34% | Rank 83 |
| Earnings growth, 5 years per year | 25.63% | 15.10% | Rank 71 |
| Sustainable growth (ROE × retained earnings) | 1.55% | 4.34% | Rank 15 |
| Metric | Stock | Sector median | Position in sector |
|---|---|---|---|
| Earnings yield | 8.10% | 4.32% | Rank 82 |
| FCF yield | 9.83% | 4.17% | Rank 87 |
| EV/saleslower is better | 1.76 | 1.95 | Rank 51 |
| EV/EBITlower is better | 7.63 | 16.88 | Rank 90 |
| Metric | Stock | Sector median | Position in sector |
|---|---|---|---|
| Share price, 1 year | −0.96% | −4.35% | Rank 55 |
| Share price, 6 months | −13.17% | 3.63% | Rank 19 |
| Share price, 3 months | −5.90% | 2.92% | Rank 24 |
| Distance from 52-week high | −28.30% | −15.83% | Rank 23 |
| Metric | Stock | Sector median | Position in sector |
|---|---|---|---|
| Accruals (Sloan)lower is better | −2.00% | 0.39% | Rank 72 |
| Change in share countlower is better | −4.50% | −0.37% | Rank 85 |
| Dividend streak in years | – | 4 | Rank 12 |
| Price reaction to results, market-adjusted | −4.42% | 0.16% | Rank 18 |
| Metric | Stock | Sector median | Position in sector |
|---|---|---|---|
| Equity ratio | 67.78% | 40.59% | Rank 89 |
| Net debt/EBITDAlower is better | −1.09 | 0.99 | Rank 82 |
| Debt to equitylower is better | 0.15 | 0.49 | Rank 84 |
| Volatility, 1 yearlower is better | 41.30% | 33.42% | Rank 19 |
Ten years in figures
| Year | Revenue, $B | EBIT margin | FCF | Shares | Net debt |
|---|---|---|---|---|---|
| 2017 | 1.8 | −0.1% | $154.8M | 194M | −$259.1M |
| 2018 | 1.9 | 11.7% | $292.5M | 192M | −$397.9M |
| 2019 | 2.0 | 16.2% | $330.4M | 179M | −$558.2M |
| 2020 | 2.1 | 15.9% | $253.9M | 172M | −$353.7M |
| 2021 | 2.5 | 19.8% | $564.0M | 170M | −$866.3M |
| 2022 | 3.2 | 17.9% | $121.3M | 167M | −$621.5M |
| 2023 | 3.6 | 18.0% | $456.4M | 160M | −$735.3M |
| 2024 | 4.3 | 21.6% | $943.8M | 156M | −$1.2B |
| 2025 | 5.0 | 23.7% | $958.4M | 153M | −$1.6B |
| 2026 | 5.5 | 23.1% | $1.1B | 146M | −$1.5B |
5 of 7 StockScorer Score rules met · How the score is built
Deckers Outdoor Corporation mainly meets criteria in the Profitability category. Result from 18 strategies checked.
Deckers Outdoor Corporation is rated here with the StockScorer Score strategy, the flagship rule set. It compares return and cash-flow metrics with the median of the company's own sector and checks growth and price trend.
5 of 7 rules met
8 of 11 points
Detail data
Excerpt from 18 strategies checked. The full evaluation is visible after a free sign-up.
With a free account, you can see the match across all strategies checked in one complete overview.
Selected fundamental metrics for Deckers Outdoor Corporation.
| Metric | Stock | Sector |
|---|---|---|
| P/E ratio | 12.3 | 21.6 |
| P/B ratio | 5.1 | 2.4 |
| Return on equity (ROE) | 41.0% | 11.1% |
| Equity ratio | 67.8% | 40.6% |
| Debt-to-equity (D/E) | 0.15 | 0.49 |
| Dividend yield | 0.0% | 2.2% |
How comparable stocks in the same sector score in the StockScorer model.
| Symbol | Company | Rating |
|---|---|---|
| DECK | Deckers Outdoor Corporationthis page | |
| ONON | On Holding Ltd | locked |
| PUM.DE | PUMA SE | Low0.9 |
| 7936.T | Asics Corp | locked |
| ADS.DE | adidas AG | locked |
| NKE | Nike Inc | locked |
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Learn more about the metrics in the metrics glossary or all rated stocks in the stock overview.
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